open 12 to 7 today Them is the third studio alb** by King Diamond released in 1988 on Roadrunner Records. It is the first of two fictional concept alb**s about King and his mentally ill grandmother, the second of these being Conspiracy. King falls into a harrowing descent into madness via his grandmother and the voices in the House of Amon, known to the listener only as Them . This alb** has sold over 200,000 copies in North America alone. ! on this date 26 years ago !